This conversation is the first step toward that shift.
if your business felt lighter — even during busy seasons.
knowing exactly where to focus your time and energy instead of constantly reacting.
having clear boundaries, stronger systems, and decisions that feel aligned instead of exhausting.
leading your real estate business with confidence, clarity, and peace — not constant pressure.
Are not in a place to invest in yourself right now
Are brand new to real estate and still learning the basics
Are only seeking quick tips or surface-level advice
Prefer to navigate challenges without outside support
Are open to investing in support when it feels aligned
Have built a real estate career you’re proud of, but want it to feel more sustainable
Desire clarity, structure, and a calmer way to lead your business
Value thoughtful guidance and personalized support
Sense that it’s time to work differently — not harder
Are not open to reflection, feedback, or change
I’m Lesa Frye - a certified business coach, real estate professional of more than three decades, and the creator of the Balanced Businesswoman™ approach.
I work with experienced women in real estate who are successful on paper, but craving something more sustainable. Together, we create a way of doing business that feels calmer, more aligned, and deeply supportive of the life you’ve worked so hard to build—without sacrificing yourself in the process.
At the heart of my work is a simple belief: your business should support your life, not consume it.
If you’re longing for success that feels peaceful and truly yours, you’re in the right place.
With love and gratitude,
A: Yes. This is a Private Business Diagnostic Conversation designed to determine whether the Balanced Businesswoman™ 90-Day Business Reset is the right next step for you.
We’ll get clear on what’s working, what’s not, and what needs to change for your business to feel more balanced and sustainable.
If it’s a strong fit, I’ll invite you to continue working together — with no pressure, just clarity.
A: Yes — because clarity changes everything.
This conversation creates space to step out of constant motion and see your business clearly. Many women describe this hour as the moment things finally clicked.
A: That’s often the clearest sign this conversation is needed.
This hour isn’t about adding more to your plate — it’s about creating a calmer, more intentional way forward so everything else feels lighter.
A: That’s okay.
This conversation is designed to help you decide — not pressure you. You’ll leave with clarity around what you need and whether moving forward feels right now, later, or not at all.
A: Because clarity comes first.
This conversation allows us to determine whether working together inside the Balanced Businesswoman™ 90-Day Business Reset is the right fit — for both of us.